SEO helps small business owners build fast, robust, and user-friendly search engine websites that rank higher, which in turn helps to attract more interested potential customers to their websites and ultimately improves ...
Google My Business (GMB) is the most important platform for businesses that want to rank for a certain location. If you own a local business and you don’t have a verified Google My Business account, you are missing a lot...
The world is witnessing an unforeseen situation these days because of the Corona pandemic. In just a few months, this pandemic has affected the whole world and the worst affected segments are businesses. The negative eff...
Website content is different from other marketing contents as it directly impacts a website’s search engine rankings for the keywords, we are optimizing it for. In order to support the SEO of the website, we need to keep...
Digital marketing is now surpassing the traditional modes of marketing for new-age businesses. The ability to approach targeted audiences and measuring the campaign effectiveness offered by digital marketing mediums make...
As your physical business needs maintenance from time to time so does your virtual presence. You need to remove stale web pages and content from time to time. If not, the page may be listed in search results, and search ...
To excel in search results, you need to focus on useful content and build relevant links. For as long as I remember Google has also espoused on the fact that content providing relevant information and are unique along wi...
Social media is an integral part of everyone’s life these days. Especially Facebook is among the most used social media platform across the world. According to Statista, as of the second quarter of 2019, Facebook h...
Customers nowadays are searching for “product/ services near me”, so are you sure your business will appear, and customers will pick you among all the other businesses offering the same product/ services as you? Local s...
This post outlines some of the most important web design and development guidelines that one should adopt during the design and development phase of every website. Adopting these practices during the initial phase reduce...